Mentoring is a theme I feel very passionate about – mostly because I have been a mentor and a mentee, and I have witnessed how …
Mentoring – more than just a tick-box exercise
Success Stories
Harness the partnership approach for greater return on PR investment
Recently there have been more and more stories about how Public Relations (PR) is one of the most stressful occupations globally. From an outsider’s …
Characteristics of a Successful Advertisement
Many small businesses don’t get success they want from advertising due to availability of very little resources. The results are simply flat due to lack …
Why networking matters (and how to do it more effectively) Darren Upson from Xero
It didn’t take long for the word ‘networking’ to become another business buzzword – a noun hammered crudely into the shape of a verb. But, …
Lauren Thompson runs an Interior Design Business and Earth Expo
1. Why did you start your own business?The corporate world just didn’t work for me, hours were long and the reward didn’t seem to match. …