The four Ps of pinning down your target market for entrepreneurial success Starting out, many entrepreneurs try to cater to all markets because they’re afraid …
Know Your Niche
Can you build a successful career in the Hair & Beauty industry?
If the hair and beauty industry is not stereotyped by magazines and television commercials, it is the ‘misconception’ of the society at large. One could …
He Feeds Me
“Where did it all go wrong, how did I end up here? These are the questions that I ask myself as the water begins to …
Internet tools and platforms are making it easier for female entrepreneurs to get businesses off the ground
Entrepreneurship and female empowerment are two powerful potential catalysts for economic growth in South Africa. Bring them together in the form of higher rates of …
Time to bid farewell to hourly rates with value pricing
TIME TO BID FAREWELL TO HOURLY RATES WITH VALUE PRICING Selling hours for Rands is the inverse of a good business model. If you’re billing …