TOWER Launches New E-commerce Site

TOWER, South Africa’s trusted name in labels, has launched an easy-to-use online portal that enables small businesses and home consumers to create their own labels. Better still, they can choose between using their own printers, or having their creations professionally printed and delivered.

The process is completely hassle free. On the portal, customers select their preferred label shape, size, material and finish, and indicate the quantity they want to order. Then the fun starts. The site’s Design Wizard allows customers to create their own label design, upload an existing design (like a logo) customise one of the free template designs available on the website.

Once they’re satisfied with their design, TOWER customers can preview their labels and confirm the final order. TOWER will professionally print the design onto the chosen labels and deliver them straight to the customer’s door.

TOWER’s new offering gets even better… In a South African first, the new TOWER portal also allows customers to download their designs and print them from their own printers onto A4 sheets of TOWER labels. For free!


“With the growth of internet usage and the ubiquity of smart phones, our consumers expect convenience and personalisation. TOWER’s tag line is ‘We make your life easier’ and this is another example of how we can live that promise for our clients, whether the need is to brand products or identify items in warehouses, offices, schools and homes,” says TOWER CEO, Stephen Beattie.

“I look forward to seeing what our customer-designers come up with,” he adds. “TOWER labels can be produced in a range of materials, from white to clear and metallic, and in a multitude of shapes and sizes. We’ve even recently produced plaster-shaped labels for a doctor! The only limit is the imagination.”

Visit TOWER’s new website at


What started as a self-adhesive office products supplier of simple white labels has grown into one of the leading self-adhesive consumer product brands in Southern Africa. Today, TOWER is a proudly South African manufacturer of home, office, school and crafts stationery, and organisation labels. TOWER is passionate about creating jobs, growing the South African economy as well as making a positive impact on the community.